The Calmark Neo diagnostics platform will be showcased at the international healthcare and medical exhibition Arab Health

The Calmark Neo diagnostics platform will be showcased at the international healthcare and medical exhibition Arab Health

Nyheter
News
Calmark Sweden AB will participate in the Swedish pavilion at the large international fair Arab Health in Dubai, 27-30 January. With more than 106,000 visitors from 160 countries, Arab Health is one of the world's largest healthcare and medical trade fairs. Calmark will be there to showcase its point-of-care (POC) diagnostics platform, Calmark Neo, and to make contact with prospective customers and distributors.

Arab Health features everything from highly sophisticated medical devices to simple consumable items. The fair attracts more than 4,300 exhibitors from over 64 countries, and more than 106,000 visitors are expected. Thirty-seven countries will be present with their own pavilion. Calmark's platform will be presented in ”The Innovation Pavilion by Sweden”, Za’abeel Hall 2, Stand Z2.A10 at the Dubai International Convention & Exhibition Centre in Dubai, between 27 and 30 January 2020.

The participation in Arab Health represents the starting point for global marketing activities. Marianne Alksnis, International Sales Director, and Anna Söderlund, CEO of Calmark, will be present at the exhibition to meet with participants that have shown interest in the company and initiate discussions with new prospective distributors.

"Arab Health opens the door to new markets, and the timing could not be better considering our forthcoming CE Mark approval and sales launch," says Marianne Alksnis. "Many distributors choose to go to Arab Health, which has become an important meeting point – not only for the MENA region, but also for other parts of the world, for instance, Asia. Being there gives us the opportunity to establish new partnerships and expand our international network in a region where physical presence is essential."

Every care has been taken in the translation of this document. In the event of discrepancies, the Swedish original will supersede the English translation.